• Our Work
    • Hooch

      Hooch, the brand that defined the Nineties Brit Pop generation, is officially back on the market, featuring new…

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    • Vans

      Vans has stood for authenticity in youth lifestyle, music and action sports since day one. In addition to footwear and apparel, Vans has…

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    • Fujifilm

      Fujifilm is recognised as the world’s largest photographic and imaging company. The photographic product range covers…

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    • InsureandGo

      InsureandGo is the UK’s number 1 travel insurance specialist.  They provide a range of different options including…

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    • Merrell

      Merrell are at the forefront of technological design and development for performance outdoor footwear and apparel. They are market leaders in…

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    • RAF

      The Royal International Air Tattoo is the world’s largest military airshow, held each year at RAF Fairford in Gloucestershire. The show, featuring…

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  • Clients
    • Fujifilm
    • InsureandGo
    • Demon Music Group
    • Cat
    • Global Brands
    • Rising Star Games
    • Vans
    • Merrell
    • Fujifilm Instax
    • Somersault Festival
    • Sebago
    • Keds
    • Abellio
    • Lovebox
    • Notcutts
    • Eagle Rock Entertainment
    • Royal Air Force
    • Brand Events
    • The Gym Group
    • Astalift
    • World Duty Free
    • Wisdom
    • Mama Group PLC
    • Trion Worlds
    • Air Tattoo
    • Because
    • Exit Festival
    • Nordic Games
    • Wilderness
    • Cewe Photobook
    • Atari
    • Etnies
    • Abbey Home Media
    • Get Connected
    • Institute of Contemporary Arts
    • High Voltage
    • Trax
    • Vintage Festival
    • Vidal Sassoon
    • Lexis Nexis
  • Insights

    MJ Media Insight

    • June 2013: Mobile and Tablet

      A detailed synopsis of the mobile & tablet space, with audience segmentation, an overview of opportunities, recommended buying strategies and options for optimisation.

      Click here to learn more about this report
    • April 2013: Videogames Competitive 2013

      A complete overview of the videogames market in 2013. We look at all creative, media and social strategies and identify key insights, trends and learnings.

      Click here to learn more about this report
    • March 2013: Kids Market Overview

      An in-depth audit of the kids media landscape, investigating shifting trends and the latest opportunities.

      Click here to learn more about this report
    • January 2013: The MJ Quarterly Update Jan-13

      Every quarter we take an in depth look at the media market place, identifying trends, opportunities and inspiring case studies.

      Click here to learn more about this report
    • October 2012: Videogames media landscape

      A comprehensive overview of the latest developments in the consumption habits and patterns of casual to core gamers.

      Click here to learn more about this report
    • August 2012: Mobile Market update

      A detailed investigation in to the mobile market: user consumption, habits and opportunities.

      Click here to learn more about this report
    • June 2012: The MJ Quarterly Update June-12

      The MJ Media Quarterly Update is an in-depth look at each media channel to understand how the landscape is changing.

      Click here to learn more about this report
    • April 2012: Videogames competitive 2011

      A complete overview of the videogames market in 2011. We look at all creative, media and social strategies and identify key insights, trends and learnings.

      Click here to learn more about this report
    • March 2012: The role of online networks

      Online ad networks have seen exponential growth over the last 12 months. We take a look at all networks out there and the role they play in the digital landscape.

      Click here to learn more about this report
    • February 2012: The MJ quarterly update Feb-12

      Every quarter we take an in depth look at the media market place, identifying trends, opportunities and inspiring case studies.

      Click here to learn more about this report
    • November 2011: The MJ quarterly update Nov-11

      Every quarter we take an in-depth look at the media market place, identifying trends, opportunities and inspiring case studies.

      Click here to learn more about this report
    • September 2011: Product placement on TV

      Earlier this year there was a major policy change with regards to product placement on TV. We take a look at how the product placement laws have changed and analyse some recent campaigns

      Click here to learn more about this report
    • June 2011: What constitutes a social brand?

      A review of brands that have meaningful social engagements with consumers and why we think they are getting it right.

      Click here to learn more about this report
    • April 2011: Videogames competitive 2010

      We take an in-depth look at the videogames market, analysing total spends, new developments, trends and key learnings.

      Click here to learn more about this report
    • February 2011: Out of Home Innovations

      We take a look at the exciting opportunities that are shaping the landscape of outdoor advertising.

      Click here to learn more about this report
  • Newsletter

    MJ Media Newsletter 17/10/14

    National Press Partnership enhances media planning tool

    Guardian News and Media (GNM) and Telegraph Media Group (TMG) have formed a ground-breaking partnership to launch a combined version of the Audiences not Platforms cross-platform planning tool. The planning tool offers media buyers access to the habits of 22m adults in the UK – 43% of the adult population – across 200 GNM and TMG platforms. Audiences Not Platforms 2.0 is designed to acknowledge audience cross-over between different channels, sections and devices, as well as amplifying brand impact through cross-platform ad exposure. For example the new tool breaks down audiences on desktop and apps, as well as featuring third-party aggregation sites such as Flipboard and Google Currents; allowing for greater transparency on the effectiveness of multi-platform campaigns.

    Time Out to Rollout

    As part of a nation-wide city rollout, Time Out will now have local content on its website, starting in Manchester, Edinburgh, Leeds, Glasgow, Bristol and Birmingham. Between now and early 2015 editors, from each city, will begin curating content from local experts. As part of this expansion Time Out is also launching a blogger network which will run on individual city sites, covering topics such as food, drink, music, art, style and entertainment. Rob Martin, who is set to become Time Out Manchester’s digital content producer, said: “Over the years Manchester has given birth to some great cultural icons and has always been a city with an enormously rich pool of homegrown talent”. Time Out currently spans 68 cities across 36 countries with a monthly combined audience of over 33 million.

    EE to launch own TV set-top box

    Mobile operator, EE, is to launch its own set-top box that offers TV and video streaming. The service will offer streaming to several devices at the same time, including mobile and will be free to EE broadband customers. It is anticipated to offer Freeview broadcast channels and a number of paid-for video-on-demand channels via the internet. Programming from the BBC, ITV and Channel 5 will be on offer but not from BSkyB, which has its own set-top box product with Now TV. This week Channel 5 announced that it will include its VOD service, Demand 5, on EE’s new service. Previously EE were in discussions to join YouView, with a deal not materialising in the end. Now EE will be in direct competition with YouView which is run by a group that includes BT, TalkTalk the distribution company Arqiva, the BBC, ITV, Channel 4 and Channel 5.

    Sky Sports hits a 6

    Sky Sports has announced it will continue its coverage of international cricket to 2023. The International Cricket Council (ICC) awarded its global broadcast rights to Star (part of 21st Century Fox) who has then awarded the UK and Ireland rights to BSkyB, which is 39.1% owned by 21st Century Fox. Currently Sky Sports broadcasts Twenty20 cricket from England, Australia and South Africa and from next year they will also broadcast 60 matches from the Indian Premier League Twenty20 tournament. Furthermore Sky will now broadcast the next two ICC Cricket World Cups, including England and Wales in 2019 and India in 2023, as well as broadcasting the World Cup in 2015.

Contact Us

97 Charlotte Street
Fitzrovia
London
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T: 020 7467 9700
E: contact@mjmedia.co.uk

  • Insight

    We understand the behaviour of consumers through bespoke research, analysis and interpretation.

    Key objectives for Insight:

    • Identify influences and motivations
    • To understand interests, passions, feelings and actions
    • Creation, analysis and definition of target audiences
    • Prioritise communication channels and opportunities
    • Utilise all key industry tools

     

  • Strategy

    Our strategic planning solutions are based on the foundation of understanding consumer behaviour through Insight.

    The principles of our strategic planning are to:

    • Engage with consumers in relevant and inspiring ways
    • Clearly understand client objectives
    • Identify and create opportunities outside of traditional routes
    • Be at the forefront of the marketing landscape
    • Believe in the power of a great idea

     

  • Invest

    We are committed to identifying, negotiating and delivering the best price in the market.

    The foundations of our media buying are to:

    • Add value to everything we do
    • Consistently over deliver
    • Identify and capitalise on emerging market opportunities
    • Leverage our flexibility to take advantage of market conditions

     

  • On Demand

    On Demand planning allows us to communicate with consumers on their own terms.

    The key principals of this planning are:

    • Interest based targeting
    • Understanding how, where and when consumers enjoy content
    • Knowing how to effectively engage with target audiences
    • Generate content ideas and innovation

     

  • Social

    Engaging consumers in meaningful conversations is an integral part of our strategic planning.

    We believe in:

    • Sharing intelligence on established and emerging social platforms
    • Consulting with clients on how best to communicate with consumers in the social space
    • Integrating social communication with all other media
    • Leveraging existing social communities and platforms with the marketing plan

     

  • Innovate

    Ideas, creativity and innovation are vital in producing memorable campaigns. We are committed to delivering this through our integrated media solutions.

    We achieve this through:

    • A complete understanding of your business objectives
    • Pioneering emerging platforms and technology
    • Developing creative concepts
    • Partnerships with media owners

     

MJ Media
The Team

MJ Media teams are multi-disciplined and centred around clients, not media channels. We believe that this facilitates a deeper understanding of our clients’ business objectives.

Music & Live

MJ Media’s dedicated music and live entertainment division. Our experienced music industry team provides a marketing and media service to suit our client’s specialist requirements.