MJ Media are a fully independent media planning and buying agency. We deliver innovative and creative marketing and specialise in the youth, entertainment and technology sectors.
The objectives of this piece of research are to understand the media activity of the videogames market during 2010. We identify trends and strategies and also look at what new media developments we are most excited by. The document also covers an indepth analysis of the media strategies of over 30 individual title releases.
The broad agenda is below:
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